Saturday, May 9, 2015

Bloggers: This is Why You Need a Hip Media Kit

Do you want to generate more income from your blog? Of course you do! What Blogger doesn't. But without a truly standout media kit, it's unlikely that you'll get very far.

If you've already done the hard work of finding the brands, clients, or organizations you want to work with, you don't want to drop the ball on the easiest part: showing your value.

When delivering your pitch, you need an attractive, succinct method for communicating what you bring to the table.

If you aren't using a media kit for your blog, you could be missing out on a lot of potential income.

And if you're using a media kit, but it's lackluster, you could be pushing opportunities out the door instead of bringing them a knocking.

The 411 on Media Kits

A media kit is a snapshot of your blog's statistical information that sponsors and advertisers use to make decisions about whether your audience and influence will be a worthwhile use of their resources.

It can be a one-page or multipage document that you offer as a link on your site (normally under the headings of Advertising, PR, Work with Us, Media Page, or Media Kit). You can also send your media kit to potential sponsors and advertisers when pitching a campaign or responding to an inquiry that you've received.

Any size blog needs a media kit to show interested parties what you have to offer and how they can benefit by working with you.

Here's what some of The Virginia Bloggers Club members had to say about media kits:

I love having a Media Kit. I send it out every time I get a pitch and let PR people know about my readers' demographics and interest so we're working towards the same goals. It makes me feel more professional and is a place to catalog my achievements.
- Gina Lincicum,

I think that media kits are a great way to let companies know that you take yourself seriously as a blogger. I love that it gives you a chance to creatively show off your assets!
- Aubrey Griffin Johnson, Homegrown & Healthy 

I think it's definitely important to have a media kit to show your reach, what makes your site unique, and your level of professionalism. Templates can be a good starting point but you'll want to customize it to be sure your media kit aligns well with your site. I gladly share my media kit with sponsors, publicists, and media organizations.
- Patricia Lee Hall, Fairfax Family Fun

I look at a media kit as a resume of blogging. I like mine to be short and simple with all my highlights on one page as "cliff notes."
- Ashley Recio Langston, Frugal Coupon Living

You don't have to start from scratch! The good news is while you definitely need to have a media kit, you don't have to start from scratch when creating it.

You can use a proven template that already has all the elements your kit needs, and can be easily customized to fit your blog and brand.

Introducing... Hip Media Kits

Hip Media Kits is a collection of five super affordable media kit templates.

You buy them separately, or you can get a discount when you grab all five.

Sidenote: They are all so awesome, it's hard to choose!

There are one-page and multipage formats that you can choose from.

The templates are easily customizable to fit your brand essence - and ensure consistency with the established colors and feel of your site.

The best part about the templates is the formatting. Everything is done for you. 

You don't have to spend hours googling "what should go in my media kit" or trying to get everything to fit on the page correctly.

All the required information is there. You just have to replace the sample language with your personal stats, narratives, and pictures.

These templates are great for a brand new media kit and for a refresh.

You could easily create a new kit or spruce up your existing kit with these super cool templates.

Click the picture below to check out our new media kit for The Virginia Bloggers Club. I used the Moon Media Kit Template for this one. And it was so easy, finished in about 30 minutes.

You can view the complete collection of Hip Media Kit Templates here

Disclosure: This post contains affiliate links. Thank you for your support of this site!

From Blank Space to Blogging Brilliance A Step by Step Guide to Start and Grow a Successful Blog

Friday, May 8, 2015

What is STEM and why do our children need it?

This post is a sponsored post for Nova Enrichment Academy. Most of the information seen is being provided by Nova Enrichment Academy. First things first, what is STEM? It is a way of thinking that combines science, technology, engineering, and math in an organized fashion. Our education system has become utterly disconnected. Right now, our children go to individual and distinctly separate classes(social studies, English, math, etc...). Math is math and English is English only. STEM is integrated learning in which one study also applies to another and is also applicable to the world our children live in now! STEM does not teach our children how to think. It simply gives them the tools they can use to solve any given problem. There is a big push for STEM integration in our education system. Below is an interesting CNN video on future jobs with STEM as the main topic of discussion.

It is clear that STEM is the education of the future. The time is now! The next step? Get your kids introduced to STEM and give them a true head start in their early childhood education! The more pressing question, however, is which "STEM focused" education facility is right for your children? Not all "STEM programs" are created equal. Here are a few things you can look for in a high quality STEM program that will help you(as a parent) choose the best facility.

Quality of content. High quality programs focus on their curriculum. Their should be many hands-on activities, team work, and the latest technological innovations. Look for programs that have "true" integration and go beyond building simple kits.  

Delivery matters. Meaning teacher delivery. Ask your potential STEM facility about the instructors that are teaching your children. Their resumes should speak volumes.  

Program Stability. High end STEM programs offer year round classes.  

Community Involvement. High end STEM programs will offer free events, private events, field trips, and introduce active members of the STEM community to induce creative thinking by both parents and children alike.  

Transparency. High quality STEM programs will lay it all on the table. They will introduce you to instructors, go over day-to-day policies, content, and prices without having to be prompted. Nothing is hidden and you should know exactly where you stand.

In short, quality content, instructor delivery, program stability, community involvement, and transparency are the most important elements when assessing a potential STEM program. Also, the best time to introduce your children to STEM is when they are young and their imagination is boundless. Kindergarten is the perfect time to start your child in a quality STEM program. STEM is integrated learning with real world applications. STEM is now and STEM is the future!

What is STEM and why do our children need it?
Interested in learning more? Visit Nova Enrichment academy at one of their upcoming events, visit their website, or give them a call!

May 9th - Nova Enrichment Academy in association with LCPS and ERMS PTA is hosting a talk on Saturday, May 9th by Mr. Tom Dubick  discussing “New Trends in STEM Education for Parents and Teachers.” This event is FREE to attend and is open to Parents, Teachers and Students. The talk will be held at Eagle Ridge and Broad Run School. Details of the event are available on their website

June 20th - Nova Enrichment Academy will be hosting an open house for the benefit of its students and local school officials only. There will be a private talk with a NASA executive at this event.

This is a paid AD for Nova Enrichment Academy by Virginia Bloggers Club, LLC.